Opiner is a video research platform like no other. It puts people at the centre of problem solving and perfectly compliments traditional, data-driven processes.
Use the power of your community, or tap into ours, to discover, design and disrupt with agility.
Good news; we've fixed this. 🤛
The Opiner app (available on both the App Store and Google Play) is the easiest and fastest way to do amazing video research.
Three amazingly intuitive tools for teams across your entire organisation to effortlessly create questions, analyse responses and share insight clips – in as little as 24 hours.
Create questions, select audiences (yours or ours), set deadlines and issue invitations with Question Manager.
Responders are alerted of new questions 8:00-17:00 Monday-Friday. They typically have two hours to watch the question and opt in and until midnight to respond.
If you ask a question today you'll have a wall of responses the next business day.
Review responses in your password-protected WonderWall (perfect for group presentations). Effortlessly mine individual response videos for gold with Bookmarker.
Distribute specific responses across your team, making use of 'time shifter' for faster than real-time processing.
Create unlimited highlight reels in seconds with Playlister and share with one click.
Filter bookmarks by type, author, department and sentiment then simply 'drag and drop' to create a playlist – no video editing skills required.
Generate unlimited numbers of bespoke playlists from the same pool of bookmarks. Need a reel full of emotion for a presentation? Easy. Want to pull out actionable insight for a product briefing? No problem.
Unlike traditional linear video when you see a clip in an Opiner playlist you'd like to explore further simply click to view the full, unedited response on the parent WonderWall.
Using traditional research, analysis, editing and processes it takes an average of 30 hours to produce a video highlights reel. With Opiner it takes less than two hours*.
*And with Opiner you get a ton of extra diversity as standard (cognitive, demographic, ethnographic and geographic). 👌
Bring or build your own community with Community Manager. Opiner for Networks (O4N) comes with full access to Discovery Suite – meaning you've a complete self-serve insight platform at your fingertips.
"Minority viewpoints are important, not because they tend to prevail but because they stimulate divergent attention and thought. As a result, even when they are wrong they contribute to the detection of novel solutions, that, on balance, are qualitatively better. "
